Ilenny Nunez
Eng 199-003
Professor Santos
February 13, 2015
Blog post #3
Body
Image Advertisement
In this piece I’ll be focusing in two different companies,
one of them is Victoria Secret which makes interior clothes for women, a
clothing line called PINK and they also make body wash, body mist ,perfumes, and
lotions. The other company is Dove which we all know that they produce body wash
and things to help you stay clean and without odor.
This two different companies had two different advertsiment
the one from V.S was called “Love My Body Campaing”. This advertsiment although
is about the new interior products that they created which are really
comforatblle to wear I also feel that the message that leaves behind is not
realistic because they don’t know who they audience might be. I don’t have any
problem against skinny people because some people are just born like that
and even when they eat a lot they don’t
seem to gain weight; but my problem with this add is that most of this women in
the add they are like “I love my body” trying to imply that if your body is not
that skinny then you maybe won’t love your body. Also they need to think who
they audience is because most of the times is young teengers who see this
advertsiment and they take this to head and do whaterver it takes to have the
perect “victoria’s secret body”, and this might drive them to become an
anorexic person and have low self esteem.
In the other hand we have the Dove advertisment which is
called “Real Body Campaing”. In this advertisment I saw a more positive way of
approching the audience because they are trying to make women or even young
teenagers to love themselves just the way they are. I belive this is a more
productive way because your color, race,
or the way your body looks shouldn’t be the one that tells if you are beautiful
or not, you need to accept yourself just the way you are. Also another thing
that this add had positive was that a guy which took me by surprise said “women
are beautiful because they are strong”, so this quote got me thinking that this
is what we should all belive that we are beautiful no matter what differences
we have when being compared to another women, we are all beautiful and we
should accept that.
In conclusion this two advertiment brought a lot of thoughts
to my mind such as for example I remember that even along time ago this was
happening when women used corsets to make thir waist smaller and now this is
happening but women are using surgery to do so because that’s what they see as
being beautiful which is being skinny. As I said before I don’t have anything
against it because I was skinny once and I loved it because sometimes is part
of your health. But again the issue here is what this two ads try to imply one
implies that they love their body but they are all skinny there’s not a
diferent size or color.Then we have the other one with a more positive outcome
were they are different in so many characteristics and all they want is for us
to accept ourselves the way we are.
I definitely agree with with the victoria secret advertisement.Companies should consider who their audiences are. It makes it look like we are not appreciated of what we are. To me, it is also offensive . Let imagined that it was a fat person watching it.How would you think she would feel .
ReplyDeleteI completely agree with the two ads that you compare and contrast. Each are trying to send the same message, but one gets across better than the other. It's contradicting for Victoria's Secret to tell people to love their body, but yet all the girls look identical and they are really only speaking to a limited amount of people where the dove commercial is speaking to a much broader audience.
ReplyDeleteI absolutely agree with these two ads. I loved the way that you compared and contrasted them . While Victoria's Secret does have great clothes, their ads are not aimed for the right audience. The Dove's ad is a perfect example of aiming for the right audience. Dove is accepting everyone in shape and size because Dove knows that everyone is beautiful. Victoria's Secret is just using these girls to get men glued to the screen because they look like toothpicks. They should pay more attention to Dove and see how an ad is suppose to be done. Very well said here Ilenny.
ReplyDeleteI totally agree with the two ads that you compared. Both ads are sending the same message out to consumers. Victoria Secret tells people to love their body but if they wanted consumers to love their body they wouldnt just show skinny people. I like the dove ad more because they are saying to love everyone whether you are fat or skinny. In the dove ad I enjoyed the guy in it because it is finally telling people that men are seeing how important women actually are.
ReplyDelete